Exceptional Quality, Finally Rewarded

We independently back your work with our own money on the line — so you can prove your quality, not just promise it.

The Industry-Wide Problem

In interiors, quality is invisible.

The interior industry sells on quality — yet there's no way to prove it.

And without proof, you can't charge what it's worth.

The better your work, the more you leave on the table.

The Backing Advantage

What independent backing gives you.

Proof in the room

Every studio claims quality. You can prove it.

Pricing power

When quality is provable, you stop competing on price alone.

Clean handovers

Protected clients pay in full, on time, with fewer disputes.

Reputation compounds

Generate the goodwill and referrals that grow your business.

A Note From The Founders

We've spent three and a half years building inside interiors. Our first product put us in the industry, taught us how the business actually works, and got us into rooms with some of its best studios. The same thing surfaced in every room: quality matters more than anything in interiors. Yet, it's the one thing no one can prove.

So we're doing what the industry never has, putting our own money behind quality and building the standard interiors has always lacked, so that the value of quality is finally realized for customers and businesses alike.

Founded by Tanmay Keshav and Sharan Bansal, engineering batchmates who teamed up again to build this. One brings an IIM Ahmedabad MBA and a background building startups; the other, deep roots in real estate.

For the studios who never cut corners.

We partner with only a select few. Request access, and we'll be in touch.

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Exceptional Quality, Finally Rewarded

We back only a select few studios